Predator Energy Partner with the WFFA to Empower Street Football Communities Across Africa
The local Freestyle Football communities in Nigeria, Kenya, Uganda and Egypt will see their National Championship taken to the next level thanks to the support of the Predator Energy Drink.
Barcelona – August 20th, 2024 – The World Freestyle Football Association, together with acclaimed energy drink brand Predator Energy, trademark of Monster Energy Corporation, have announced their collaboration to elevate four National Freestyle Football Championships in Africa and support their local communities in taking their competitive scene to the next level.
The four countries included in the partnership are Nigeria, Kenya, and Uganda (together with Predator Energy), as well as Egypt (thanks to the support of Fury Energy). The agreement will allow these four tournaments to feature not just an electrifying Grand Finale for both male and female freestylers but also a touring regional activation in several locations across each of the countries to further excite and engage local football communities.
A core component of the project will be the education and mentoring of 100 community leaders (Football coaches, NGO workers, and teachers) within each country who are working with 18 year-old and above. The WFFA FsLife Development training course will equip all community leaders in attendance with the resources and ability to build self-esteem and entrepreneurship through football within their communities.
The dates and locations for the National Freestyle Football Championships are as follows:
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- ● Nigeria: Lagos, 21st September 2024
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- ● Egypt: Cairo, 9th November 2024
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- ● Kenya: Nairobi, 29th November 2024
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- ● Uganda: Kampala, 6th December 2024
The Nigerian Freestyle Football Championship will feature an online qualification process for registered participating freestylers, to determine the sixteen male and eight females who qualifies for the finals in Lagos.
And though registration for the online qualifiers has concluded, a unique opportunity has been created for more people through the PREDATOR WILDCARD ENTRIES for eight additional participants to make it to the finals in Lagos.
This will happen through a four-city touring regional activation where one male and one female participant will qualify from each of the four cities.
Lagos:
Onitsha:
PortHarcourt: Abuja:`
24th August 2024 28th August 2024 31st August 2024
4th September 2024 Online Qualifiers: August 26 – September 6, 2024
The Finals (Lagos): September 21, 2024.
Dan Wood, Head of Partnerships at the WFFA, said: “It has been a fantastic process to collaborate and map this partnership with the team at Predator & Fury. Their commitment to grassroots and the development of communities across Africa is what really excites us at the WFFA, and we are proud to team up initially in these four dynamic countries.”
Valentine Ozigbo, WFFA Non-Executive Director and Chairman of the event promoter Feet’N’Tricks, added: “We are really thankful to Predator Energy in Nigeria for this great partnership; we are able to build a flagship example of how Freestyle Football can transform the lives of people across Africa and the world when key stakeholders come together. We are truly excited for what can be developed together in the future.”
Rob Adkins, Predator & Fury Energy Brand Director, said: “We couldn’t be more excited to be partnering with WFFA and to further strengthen our presence within football. Our ultimate mission is to build fans of our brands and to add value to local communities through football. The WFFA is already making an impact in that respect, so we’re keen to see how we can take this to the next level via our partnership.”
For more information about the Nigerian, Kenyan, Ugandan and Egyptian National Championships, please visit the Event Calendar on the website of the WFFA and follow the official channels of the Association.
About the WFFA
The World Freestyle Football Association is the global governing body for the sport of Freestyle Football. It is committed to growing awareness of and participation in this exciting sport worldwide.
Founded in Canada in 2017, the WFFA was established upon a backbone of community developmentand education, recognising the power Freestyle Football has to inspire healthy active lifestyles for young people all over the world.
The WFFA is the organiser of prime Freestyle Football tournaments such as the World FreestyleFootball Championships, Super Ball and a myriad of regional and local competitions in over 100 countries.
For more information about the WFFA, please contact info@thewffa.org or visit its channels:
● Website: www.thewffa.org
● Instagram: @thewffa
● Twitch: @thewffa
● Facebook: The World of Freestyle Football
● TikTok: @thewffa
● Youtube: The WFFA About Predator Energy
Predator Energy is a Global energy drink trademark of the Monster Energy Corporation. Sold in 30+ markets across EMEA, LATAM and APAC, Predator Energy exist to enable Hustlers to thrive and fuel their daily grind. Since the creation just a few years ago, `Predator Energy have become category leaders within multiple territories, offering fans a premium- tasting liquid at an affordable price point. Predator Energy have made football their main focus, with the ambition to excite, entertain and reward football fans across the Globe, from elite level to grassroots. Predator Energy give you the energy to rule… Rule Your Kingdom.
● Website: www.predatorenergydrink.com
About Feet’N’Tricks
Established in 2017, Feet’N’Tricks has evolved from its humble origins to become a prominent figure in the promotion of Freestyle Football throughout Africa. Its mission is centred on elevating the standards of this dynamic sport across the continent.
Driven by passion, Feet ‘N’ Tricks not only showcase the excitement of Freestyle Football but alsostrive to inspire, develop, and provide a platform for emerging talents. As a trailblazer in Freestyle Football, the organization has successfully produced four Nigerian championships, four African championships, and was instrumental in hosting the inaugural World Championship in Africa. This underscores its pivotal role in offering talented Africans a global stage to exhibit their skills and enhance their marketability on an international scale.
Feet ‘N’ Tricks’ recent events have drawn participants from over 30 countries, underscoring the widespread appeal and influence of the initiative. These events are integral to our commitment to advancing the sport, nurturing talent, and fostering a vibrant global community of freestylers. They not only showcase exceptional skills but also celebrate the rich cultural diversity found within the African continent.
For more information about Feet ‘N’ Tricks, please visit their channels:
● Website: www.feetntricks.com
● Instagram: @feetandtricks
● Facebook: Feet ‘N’ Tricks International Limited ***
Media contacts For international media support, please contact: Jordi Mestre, Head of Communications, WFFA
● Email: jordi.mestre@thewffa.org
● Phone: +34 647 094 896 Tom Permaul-Baker, EMEA Communications Manager, Predator
● Email: Tom.Permaul-Baker@Monsterenergy.com
For Predator Nigeria:
Aimanohi Ogun, Predator Marketing Lead – Nigeria.
● Aimanohi.Ogun@monsterenergy.com
For African media and project support, please contact: Timisire Abayomi, Project Lead, WFFA Pulse Lagos 2024
● Email: timisireabayomi@gmail.com
● Phone: +234 803 5118 881